SM Beauty Doll Glam

Last month, I did a campaign for the SM Store beauty section in collaboration with Mega Magazine for the concept “Doll Glam”. Last July 25-...


Last month, I did a campaign for the SM Store beauty section in collaboration with Mega Magazine for the concept “Doll Glam”.


Last July 25-27 was the celebration of that campaign, this time in cooperation with events100 (still under One Mega Group inc- the publisher of Meg and Mega).




(I was one of the main visuals for the event. There were screens everywhere showing AVP of how you can recreate the four main “DOLL GLAM” looks. The cute, pretty, hippie and sexy looks.)


The weekend was a makeover heaven. Ladies got to enjoy FREE MAKEOVER, from makeup, hair down to the nails!



The cutex section where you can do nail art for free!



My niece, Rica, enjoying her free nail art. Some of the guests are taking her pictures too! What a cutie!



Other participating brands and their KAWAII booths. (Dolly Wink, Heroine Make, Pixy and Palty.)


The main event however was held at SM North The block last July 26, wherein real life dolls Alodia Gosiengfiao and Tricia Gosingtian was invited to do a Doll Glam challenge.



(Backstage selfie with these major babes.)


I was invited by events100 to be one of the dollies to be dolled up by either Tricia or Alodia. Being a big fan of Tricia, I specifically asked if I can be paired with her and thankfully they agreed haha! Backstage, we are both giddy that we are paired with each other.




(Photos from Jio Verona)


During the Doll Glam challenge, Tricia and Alodia were asked to create a DOLL GLAM look to each of the models using participating brands all available at the SM Store Beauty Section. Both of their favorites are lashes from Dolly Wink!




(Photos from Kira Hokuten)


Tricia is using Max Factor Wild Mega Volume for the lashes.



Tricia is using Nyx Adorable eyeshadow palette. I think Tricia did her trademark winged eye makeup on me. Similar to her blog post here.



(Photos from Tricia Gosingtian)


Since Tricia is a huge fashion inspiration, It’s no surprise that we’re both wearing off-shoulder tops,puffy skirt and black heels! Like Tricia said, we are definitely made for each other.


Tricia is the best and I’m just so happy that somehow we have this idol-fan relationship. She even calls me bb Ruth! Haha I would love her forevs.




Photo op with the host, Nicole Andersson, Tricia Gosingtian, Alodia Gosiengfiao and her model Alyssa after the demo.



What a transformation, huh? What do you think about the final look? I think it’s super KAWAII. Can’t wait to recreate this look for everyday makeup!



After the show. I went gaga and posed together with my blown up self on the LCD screen, haha!


I would definitely like to thank SM Beauty, Watsons and One Mega Group’s Mega Magazine and Events 100 for making me a huge part of this prestigious trend and event.


Hoping I get to be part of the next campaigns too! *crosses fingers*



And thank you to my family and friends who went with me. I always feel blessed when I’m with them. ^_^



If you want a recap and would like to try the DOLL GLAM looks for yourself, here are some tutorial photos from Watsons Philippines.



Stay tuned for my next post about the DOLL GLAM series!

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